I originally thought these lego man heads were taken from other ads, but it has become clear that they are coming from somewhere else. It’s not clear whether they are being put there by some guerilla marketer or some street artist, but for now I will dub them Block Head. If someone knows something more about this, please contact me!
I don’t think it’s marketing. I’ve seen them in the 23rd St. station for like a year now. I feel like a marketing campaign would have fessed up by now. Gotta be street art / for fun only.
I imagine you are right. This brings up an interesting comparison between street artists and marketers: repetition, brainwashing, etc.
By the way, it’s an honor to have you on here! I picked up a copy of your book recently with the intention of reviewing it at some point soon. Thanks for following SAB.
You bet – dig the site and love having it in my Google Reader. We’ve got a new subway prank coming out next week.